Kind hearts are strong hearts and strong hearts do more good.
We’re thrilled to announce that with your help, by simply purchasing your favourite Becel® products, 100,000 meals were donated to Canadians facing food insecurity.
For every Becel® product purchased between February 1 and April 30, 2021, Becel® donated $1 through its Kind Hearts Fund* to support local charities in communities across Canada in providing meals to persons facing food insecurity. Through your purchase of Becel® products, you helped provide 100,000 meals to your fellow Canadians.
*Up to a total donation of $100,000